{"id":42521,"date":"2023-04-08T10:01:06","date_gmt":"2023-04-08T08:01:06","guid":{"rendered":"https:\/\/scienceofthetime.com\/?post_type=download&p=42521"},"modified":"2023-07-22T23:23:30","modified_gmt":"2023-07-22T21:23:30","slug":"keith-smith","status":"publish","type":"download","link":"https:\/\/scienceofthetime.com\/dlc\/downloads\/keith-smith\/","title":{"rendered":"KEITH SMITH, TUTOR TO THE FITNESS INDUSTRY"},"content":{"rendered":"\n

Keith Smith is a health and fitness trainer based in London with over 30 years of experience. He believes that the fitness industry needs to broaden its thinking and offer a sense of belonging, trust, and value to customers, which is currently lacking. The industry focuses mainly on endurance exercise and the 18-40 age group, and the research for trends is also limited to the industry itself. Smith believes that the relationship between trainers and clients is the product, and empathy is a significant challenge for trainers, especially those from the Gen Z age group. He recommends investing in 55+ clubs and learning from hospitality and tourism to improve the gym experience. Smith also predicts that future personal trainers will have a deeper understanding of clients, nutrition, emotional intelligence, and behavioral change, and they will create unique brand identity stories.<\/p>\n","protected":false},"excerpt":{"rendered":"

He recommends investing in 55+ clubs and learning from hospitality and tourism to improve the gym experience.<\/p>\n","protected":false},"author":2,"featured_media":42523,"template":"","edd-categories":[3803],"edd-tags":[],"yoast_head":"\nKEITH SMITH, TUTOR TO THE FITNESS INDUSTRY - Downloadable Content (DLC)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceofthetime.com\/dlc\/downloads\/keith-smith\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KEITH SMITH, TUTOR TO THE FITNESS INDUSTRY\" \/>\n<meta property=\"og:description\" content=\"He recommends investing in 55+ clubs and learning from hospitality and tourism to improve the gym experience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scienceofthetime.com\/dlc\/downloads\/keith-smith\/\" \/>\n<meta property=\"og:site_name\" content=\"Downloadable Content (DLC)\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-22T21:23:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scienceofthetime.com\/dlc\/wp-content\/uploads\/edd\/2023\/04\/Interview-with-KEITH-SMITH.png\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/scienceofthetime.com\/dlc\/downloads\/keith-smith\/\",\"url\":\"https:\/\/scienceofthetime.com\/dlc\/downloads\/keith-smith\/\",\"name\":\"KEITH SMITH, TUTOR TO THE FITNESS INDUSTRY - 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