WHAT IT IS?
The art hotel-museum concept transforms the reception and lobby into a vibrant showcase of local culture, featuring striking artworks from local artists, including paintings and sculptures. All displayed art is available for sale, allowing guests to take home a piece of the local culture. The reception area can host rotating exhibitions, making the arrival experience dynamic and memorable.
WHY IT´S COOL?
- Guests immediately immerse themselves in the local culture upon arrival.
- The striking art captivates attention and enhances the overall excitement of the stay.
- Engaging with local artists fosters community pride and connection.
- The lobby serves as an interactive space with mini-exhibitions and artist meet-and-greets.
- The opportunity to purchase art adds a personal touch to the experience.
- A visually stunning lobby naturally encourages social media sharing, amplifying the hotel’s reach.
WHY IT HAS FUTURE GROWTH POTENTIAL?
This concept has significant growth potential as travelers increasingly seek authentic cultural encounters. A captivating lobby with art for sale can distinguish the hotel from competitors, attracting guests who appreciate unique experiences. Supporting local artists aligns with the demand for sustainable tourism, and creating an engaging arrival moment can establish hotels as cultural landmarks, appealing to both tourists and locals while fostering repeat visits and positive word-of-mouth.
Anabel Castillo Morla
This can be a fantastic touch point because arriving at a hotel can usually be stressful or tedious, but in this case, you can entertain yourself with beautiful art. You did well, especially with the future growth argument and how it can stand out from competitors. Overall, it was good, but I wish you had stated where you can find this hotel museum, the kind of artists you can find, and who started the idea of merging art and hospitality.
Science of the Time
Beatriz Santos Moreira
Batool Alawi S Alsafwani
anas alsaedi
Tiago Rafael Pinho Ribeiro