Who would have thought that coffee could ever become the star of a party? In Mexico City, a new trend is taking over mornings: Coffee Parties. They’re turning something as simple as a cup of coffee into a full-on social experience.
WHAT IT IS?
Unlike your usual coffee shop hangout, Coffee Parties are morning gatherings, usually around 10 a.m. till 5 p.m., where people don’t just grab a latte and go. Instead, they come together for specialty coffee, music, and conversation in a setup that feels more like a mini-party than a café. It’s cozy, fun, and honestly way cooler than the standard “let’s meet for coffee” plan.

WHY IT´S COOL?
- What makes Coffee Parties cool is that they break the routine. Instead of meeting at night for drinks, people are creating memorable social moments in the morning. The events are stylish, Instagram-ready, and designed for a generation that values authenticity and unique experiences. They’re not just about caffeine, they’re about the feeling of being part of something new.
WHY IT HAS FUTURE GROWTH POTENTIAL?
Coffee culture in Mexico is growing fast, especially among younger generations who are looking for experiences beyond just drinking a cup. Coffee Parties fit perfectly into this lifestyle: they’re healthier alternatives to nightlife, they create community, and they’re easy to share online. Because of their vibe and visual appeal, these gatherings have the potential to spread quickly to other cities and even partner with lifestyle or music brands.
So tell me, if Coffee Parties came to your city, would you join?
Science of the Time
Johanna Mau
Sara Koethemann
As for criticism: I stumbled a bit regarding the second picture. To me, that was a bit too chaotic, but that could just be me.
Paola Nicole Galdámez Quezada
Paula Gerona Lopez
I can see the growth potential that it has, due to its uniqueness.
Nice Cool Hunting!