What it is?
Ulaman Eco Retreat is an eco-luxury resort in the jungle of Bali, Indonesia, opened in 2020. The retreat was built almost fully from bamboo and local natural materials, which makes it highly sustainable and aware for the planet. The architecture is organic and nature-inspired, with curved bamboo villas, hanging bridges and riverside pools that look almost like an Avatar-like masterpiece. It is innovative because it mixes hospitality with renewable energy and zero-waste systems.

Why it’s cool?
For Gen Z travelers, Ulaman is more than a hotel. It is immersive, sustainable and Instagrammable. These are the reasons why it is cool:
- Unique and personal design → futuristic bamboo villas that look like sculptures, perfect for visual storytelling.
- Instagrammable and content-ready → every corner is share-worthy for TikTok and Instagram.
- Immersive activities → yoga, meditation, plant-based food, and wellness rituals that create chances to socialize and collaborate.
- Slow travel lifestyle → encourages guests to stay longer, disconnect from routine, and reconnect with nature.
- Aware for the planet → built with bamboo, renewable energy, showing true sustainability.

Why it has future growth potential?
Ulaman Eco Retreat is a cool seed because it matches exactly what Gen Z travelers are looking for today and in the future. It proves that eco-friendly resorts can also be luxury and attractive, combining sustainability with immersive design. At the same time, it creates a sense of community that helps young solo-travelers fight loneliness through wellness and social activities.
With more than 70% of Gen Z travelers preferring sustainable stays, Ulaman shows how sustainable hospitality can become part of the experience economy and define the future of travel.
What makes Ulaman different from many other eco-resorts is that it has been recognized internationally with awards for architecture and sustainability, proving its impact goes beyond being a beautiful place. For Gen Z travelers, this recognition means trust and authenticity: Ulaman is not only Instagrammable, but also a reliable example of how sustainable hospitality can shape the future of travel.
Links
Thaleia Bamiha
Science of the Time
Sheima El Boutaybi
Sofia Flores Abrantes Prado
anamay shah
Luisa Fernanda Raigozo Rey
Camilla ALTIERI
Ariadna Ramió Mateu
Sebastian Duran Otaola
Eva Jannat
Eva Jannat
Luis Sanchez Ibarra
Glauco Rivera
Dinara K
Diana Eid Dibos
Milana Moldovanov