Hotels impact on local community.

WHAT IT IS?

This post talks about how travellers now want to stay in places that align their values and their behaviours. Where the environmental impact of the stay is on the top of the trip list.

But at the same time, this post talks about how important is to improve brand identity to build a long -lasting relationship with local business and people.

Reality is, that what makes a hotel more sustainable is the relation with local community. Hotel needs to engage with their local community to grow together sustainably and attract new guests.

WHY IT´S COOL?

  • Working with locals reduces supply chain process ( saving shipping costs, helping local economy grow).
  • Tastes of more genuine and authentic food ( visitors want to tray everything they could from the country visited), in that case local engagement is essential.
  • Local tourism growth through market visits or touristic guides ( this effort has a direct impact on low profile people , even street vendors.
  • At the same time, these relations build trust and improve hotel brand reputation ( helping to marketing team to prepare strategies focused on this topic)

WHY IT HAS FUTURE GROWTH POTENTIAL?

It is crucial for hotels to build a lasting relationship with their community, even the type of hotel was far from the reality of the country. This type of investment has a potential growth because their impact on local communty.

Commit to understanding the importance of history, culture, projects, and events within the community. Hotels create loyalty—not only from the community but also from guests who will want to return.

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  1. Good night, Julia!
    I wanted to share my thoughts on your blog. Honestly, I have mixed feelings about it. Whilst I appreciate the ideas you presented, I think I would enjoy it even more if you focused on a specific case, hotel, or experience.
    I especially loved your emphasis on how hotels can foster genuine relationships with local businesses and residents. This approach not only enriches the guest experience with authentic food and cultural interactions but also supports the local economy, creating a win-win situation for everyone involved!
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  2. How cool is this "Seed"?

    Does it have future growth potential?

    Hi, Julia. This is more of a trend presented than a Cool Seed. I mean: where is the seed? You mention a broad and relevant (and worldwide) development – but you don’t pin it down, you don’t nail it direction one sharp ‘wow’ example. Did you do the ‘wow’-check. Having said that: the development you describe is an important and relevant one. Greets. Carl
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  3. Hi Julia, i enjoyed your blog. I missed the w0w factor and maybe you could do that with some vivid examples or a more specific on sustainabily-hotels-localiscious.
    Also, a video or more more photos, more bolds would do that more sexy.
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  4. How cool is this "Seed"?

    Does it have future growth potential?

    Nice writing, but no true topic. Is there a specific hotel, restaurant, etc. that encompasses all of this? Focus on one restaurant for example and then explain how they are sustainable, serves genuine authentic food, builds trust, etc.
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