WHAT IT IS?
The idea was taken from the Shangri-La Hotels Group, or as they call themselves, “Pioneers of Asian Hospitality.”
Shangri-La Hotels – Oman give their guests free authentic souvenirs that symbolize the city, its history and its landmarks. And not souvenirs only, but they also give guests Omani Frankincense when they leave. When the Omani frankincense symbolizes the authentic Omani culture.
WHY IT´S COOL?
- Souvenirs and a local popular product. These two things are often sought after by tourists. What if you gave them as a gift? I think it would be cool.
- It builds emotional connection with guests.
- The guests feel a kind of giving from the hotel.
WHY IT HAS FUTURE GROWTH POTENTIAL?
Word of mouth in the hotel industry involves the exchange of information regarding the hotel from one guest to another. Word of mouth Marketing facilitates communication as a marketing strategy. Customers will always trust another customer over any other source.Customers tend to share and brag about their experiences when they feel they have won. For example, they get something free or gifts. This actually serves the hotel and increases its popularity when previous guests share their experiences with potential guests.For example: Customers take pictures and post gifts and souvenirs on their social media accounts. This increases the number of potential customers. It is also considered an indirect recommendation.
Felipe Ignacio Ib��ez Fern�ndez de la Reguera
Beatriz Santos Moreira
Lama Yousef M Alturkstani
It’s a great way to make guests feel special, and it’s smart because they’re more likely to talk about it or post it on social media, helping spread the word about the hotel. Plus, as more people look for unique, local experiences.
Batool Alawi S Alsafwani
Cool idea
Science of the Time
Fatemah
I loved the idea and its originality. Omani frankincense is a unique product not widely available in the world, which truly makes the gift special.
Tiago Rafael Pinho Ribeiro
Abdurahim Abdurazak M Tammar