“Be the destination authority”

WHAT IT IS?

It’s a 7-door installation in the hotel lobby/entrance that together form a giant panel representing the city’s identity.

  • Seven connected doors: Each door symbolizes a different theme of the city (e.g., history, culture, cuisine, art, nature, innovation, community).
  • Design concept: Individually unique, but when placed together they create one grand storytelling artwork.
  • Narrative: Guests “walk through the city” by exploring each door, making the hotel the gateway to the destination.

WHY IT´S COOL?

  • Iconic Storytelling – 7 doors = 7 stories. Each visit feels like a journey across the city.
  • Visual Landmark – A giant, unified art piece with wow factor: highly Instagrammable and memorable.
  • Immersive Experience – Guests can interact with each door to discover curated, authentic local recommendations.
  • Symbolic Impact – Doors represent opportunity, exploration, and discovery perfectly aligned with travel.

WHY IT HAS FUTURE GROWTH POTENTIAL?

Scalable Concept – The “7 Doors” idea can be adapted for different cities, with each location customizing its themes.

Tech-Friendly – AR/VR storytelling, personalization, and dynamic digital content can easily expand.

Data & Engagement – Guest interaction with each door can be tracked, giving insights on what travelers are most interested in.

Brand Differentiator – Becomes a signature feature across the hotel brand: Every city, 7 doors

Cultural Collaboration – A sustainable way to connect the hotel with the local creative community and businesses.

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  1. How cool is this "Seed"?

    Does it have future growth potential?

    I really like the creativity of the “7 doors” concept — it instantly makes the hotel feel like the gateway to the city. The symbolic meaning of doors (opportunity, discovery, connection) fits perfectly with travel, and I can see how it would be very memorable for guests.
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  2. How cool is this "Seed"?

    Does it have future growth potential?

    Very unique idea.
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  3. How cool is this "Seed"?

    Does it have future growth potential?

    Impressive Touch Point, and yes: scalable as well. Would have love to see more telling pics, though. Can you provide them? (Maybe yes, maybe no) Please, let me know. Carl
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  4. How cool is this "Seed"?

    Does it have future growth potential?

    Unique 👍🏻
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  5. How cool is this "Seed"?

    Does it have future growth potential?

    Interesting!
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  6. How cool is this "Seed"?

    Does it have future growth potential?

    It’s probably an amazing experience, making guests feel connected to the city while creating a visually memorable moment
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  7. How cool is this "Seed"?

    Does it have future growth potential?

    I really enjoyed the “7 doors” concept — it’s a creative way to position the hotel as a true gateway to the city. What stands out is the mix of design, technology, and local collaboration, which makes the idea feel both inspiring and practical. My only question is how to keep it authentic and sustainable in practice, beyond being just “Instagrammable.” Overall, a bold and exciting vision!
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