Science of the Time Science of the Time
Science of the Time Science of the Time
  • 002 Experience economy

Decide the Verdict, Shape the Trial: Inside the Jury Experience

  • October 1, 2025
  • Camila Altieri

WHAT IT IS?

In Rome in 2025, Secret Roma in collaboration with Fever, launched The Jury Experience. Once you sign up for one of the different evenings they organize, you become part of the jury in a fake murder trial. here are currently two different cases to choose from: one is a “death at the hands of AI” scenario involving a fatal accident with a self-driving car, and the other is a million-dollar murder case with secrets, luxury, and lies.

The evening starts with the host presenting the case. Subsequently, the prosecuting and defense attorneys will present their opening statements, call different witnesses to the stand, and finally, present their closing statements. The evening takes place in Teatro Ghione, which is transformed to resemble an American courtroom. The event lasts about 75 minutes, and anyone over age 12 can participate. Then, it’s up to you —you analyze all the evidence, listen to all statements, and deliver the verdict: guilty or not guilty.

WHY IT´S COOL?

The Secret Behind Its Appeal:

  • An immersive experience: You get fully immersed in a murder trial scenario where you must decide the future of the person accused. You become part of the narrative, weighing testimonies, scrutinizing evidence, and feeling the tension of real legal proceedings.
  • It’s personalized: The evening is shaped by the unique mix of people in the room – no two jury experiences are ever the same. Different personalities, reasoning styles, and debates create an unpredictable dynamic.
  • It’s a true ‘do-it-yourself’: As a juror, the decision you take and how you decide to act will contribute to determining the outcome.
  • A Social Experiment: Beyond the murder mystery, it’s also about group psychology. You’ll see persuasion, doubt, conflict, and consensus-building play out among strangers, mirroring real jury rooms.

WHY IT HAS FUTURE GROWTH POTENTIAL?

This experience has huge growth potential as it can expand in multiple directions. It can be transformed into a card game to play with friends, it can be used in Law schools to make students practice the concepts learned in class, and it can be implemented in hotels as a fun evening activity for guests. Its true strength lies in its flexibility and universality—wherever people gather to learn, connect, or be entertained, this experience can thrive. Whether in classrooms, boardrooms, theaters, or living rooms, the Jury Experience has the potential to grow into a cultural phenomenon that combines play, education, and social interaction in a way few other formats can.

Camila Altieri

Previous Article
  • DO IT YOURSELF (DIY)

Self Cultivated Calm: Farm-to-table experience in Samaipata, Bolivia.

  • October 1, 2025
  • Diana Eid Dibos
View Post
Next Article
  • 002 Experience Economy

Blindekuh: Turning Off the Lights to Turn Up the Experience.

  • October 1, 2025
  • Thaleia Bamiha
View Post

Summarized Cool Average Rating:

Average User Rating:
4.1
13votes
5
31%
4
54%
3
8%
2
0%
1
8%
0
0%
    Showing 2 reviews
  1. Science of the Time October 1, 2025, 14:27

    How cool is this "Seed"?

    Does it have future growth potential?

    Very nice and playful and WOW ‘theatrical’ Cool Seed, Camilla. Pics are so so, the first one a bit too dark to seduce people to read the whole blog, I am afraid. And documentation is weak. “they’ organize, you write. who Are They?!? Refine a bit and let me know okay?
    0

    0

    You have already voted!

    Log in to Reply
    1. Camila Altieri October 1, 2025, 17:13

      Thank you, Professor! I adjusted it. Let me know what you think!
      0

      0

      You have already voted!

      Log in to Reply
  2. Sofia Flores Abrantes Prado October 1, 2025, 16:57

    How cool is this "Seed"?

    Does it have future growth potential?

    Just like a Netflix movie, so fun
    0

    0

    You have already voted!

    Log in to Reply
  3. Science of the Time October 1, 2025, 17:32

    Thanks for refinement CR
    0

    0

    You have already voted!

    Log in to Reply
  4. Sebastian Duran Otaola October 1, 2025, 18:16

    How cool is this "Seed"?

    Does it have future growth potential?

    .
    0

    0

    You have already voted!

    Log in to Reply
  5. anamay shah October 1, 2025, 18:44

    How cool is this "Seed"?

    Does it have future growth potential?

    .
    0

    0

    You have already voted!

    Log in to Reply
  6. Gourav Makam October 1, 2025, 18:48

    How cool is this "Seed"?

    Does it have future growth potential?

    .
    0

    0

    You have already voted!

    Log in to Reply
  7. Dinara K October 1, 2025, 19:49

    How cool is this "Seed"?

    Does it have future growth potential?

    I like the full immersion of this experience – guests are not just passive viewers, but direct participants who could determine the future.
    Thank you for a detailed description of the process, it feels like I’ve been there after reading! Definitely worth a visit!
    0

    0

    You have already voted!

    Log in to Reply
  8. tato (Glauco) October 1, 2025, 20:03

    How cool is this "Seed"?

    Does it have future growth potential?

    nice, reminds me of “Escape Game” experience.
    0

    0

    You have already voted!

    Log in to Reply
  9. Eva Jannat October 1, 2025, 20:57

    How cool is this "Seed"?

    Does it have future growth potential?

    X
    0

    0

    You have already voted!

    Log in to Reply
  10. Thaleia Bamiha October 1, 2025, 21:08

    How cool is this "Seed"?

    Does it have future growth potential?

    This idea really surprised me! I wouldn’t expect a jury trial to be turned into a fun immersive experience. I like how you describe the balance between fun and seriousness. Sounds like a fun experience that can also help in decision making. The way you describe the set up makes it sound intense but also approachable. I am curious to try it myself
    0

    0

    You have already voted!

    Log in to Reply
  11. Pilar Peñalver Pumariño October 1, 2025, 21:49

    How cool is this "Seed"?

    Does it have future growth potential?

    .
    0

    0

    You have already voted!

    Log in to Reply
  12. Luisa Fernanda Raigozo Rey October 2, 2025, 06:36

    How cool is this "Seed"?

    Does it have future growth potential?

    This is very innovative!
    0

    0

    You have already voted!

    Log in to Reply
  13. Luis Sanchez Ibarra October 2, 2025, 07:50

    How cool is this "Seed"?

    Does it have future growth potential?

    x
    0

    0

    You have already voted!

    Log in to Reply
  14. Diana Eid Dibos October 2, 2025, 08:02

    How cool is this "Seed"?

    Does it have future growth potential?

    This sounds like such a fun and interesting experience. I would love to go to one of these ones and i would even go to more of them just to see how other cases develop. I love how you made the reader feel like we are there in the experience and how this causes us to want to be there.
    0

    0

    You have already voted!

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Continue with Google
Thanks for submitting your comment!
This Post is witten by:

Author

  • Camila Altieri
    Camila Altieri

    View all posts
Latest Comments
Science of the Time
October 8, 2025
Very clear and impressive blog on C-Trip. Highly educative. Not fully a Cool SEED - CTrip is huge. I see you have been hunting for the wow-details, though. Thanks, good to have met you. Carl View
Start your perfect journey with just one image – AI powered CTrip’s digital tool
Science of the Time
October 8, 2025
Funny and original, Salman. Would have liked a video on how it works in reality. FGP is clear. Thanks Good to know you. Carl View
Swipe into the Sun: Lopesan Hotels.
Science of the Time
October 8, 2025
Cool, fresh, sharp & short, Ryan. Well-hunted and full of FGP. Whis you all good. View
MarriottMoments: Guests Become Influencers
Science of the Time
October 8, 2025
Totally beautiful landscapes but I don't see the link with digital marketing properly. That's problematic. Carl View
Desert Treks in Saudi Arabia: Discovering the Kingdom’s Stunning Landscapes
Science of the Time
October 8, 2025
Part of the future, Luis. Well-hunted, texts also good. Videos though add hardly anything. Nice to have had you in class, wish you all th ebest - and keep me posted form time to time. Carl View
The AI Revolution Behind the Human Travel Experience
Science of the Time
October 8, 2025
Sophisticated digital marketing at a magnificent location. Descriptions are a bit generic - would love to have read some concrete wow-details - but the overall writing is sharp and elaborate. I wish you all good. Carl View
Scroll, Stay, Share: How Atlantis Dubai Redefines Digital Hospitality
Science of the Time
October 8, 2025
To be be honest, the whole techno scene is buzzing around this collab between Meta and Rayban. In that sense it is not a seed anymore. But, and that's where you are focusing on, it has huge complication for our future businesses. And you re very strong in creating magnet terms. good to have you in class. wish you all the best. Carl View
Your Eyes, Upgraded: Where Style Meets AI
Luisa Fernanda Raigozo Rey
October 8, 2025
x View
THE COOLEST KIND OF CARE: LIVING TOGETHER AT HUMANITAS
Science of the Time
October 8, 2025
Good example of up-to-date digital marketing. Well-explained. Sephore is of course, quite big. So I'd love to have more about some SEED details. But I've seen you growing vee the course and I thank you. Carl View
Store at the reach of your palm!
Science of the Time
October 8, 2025
Smart 'all -in' last blog, Sebastian. You've ticked all the boxes. Nice to have met wish you all good. Carl View
Red Bull Gives You Wings
Science of the Time

Input your search keywords and press Enter.