Aim and ambition for each Cool hunt we conduct: Making the participating Cool hunters more trends- and innovation sensitive. These skill are key for being successful in the 21st century, in which competition is more fierce and global than any time before.
We conduct Cool hunts with universities, hotel schools and companies worldwide. Also we are setting up our own independent Cool hunts projects. (click here, if you are interested)
Participating as Cool hunter means opening your imagination, as you will discover how other Cool hunters, often international, are hunting and perceiving the worlds of Cool. Also you will improve your writing skills. We are coaching you on that.
Last but not least, together we will work on the creation of validated trends. Trends that are the outcomes of us working together, of the wisdom of the crowd.
Our Cool Hunt Methodology
as easy as 1-2-3
We train business professionals to become more trend and innovation sensitive and use a proven working methodology in order to achieve our goals.
We will present a series of consecutive trend presentations concerning your industry and/or your interests. From fashion to food. From digital marketing to fitness luxury. From AI to hospitality and wellness. From changing gender definition to mental health. We’ll finetune subjects and content of each presentation according to the wishes of the participation Cool hunters and their professors or managers. Amount of presentations, agenda and time slots will be customized as well.
Inspired by the trend presentation(s), the Cool hunters will hunt for Cool seeds of new developments that have future growth potential. Our international definition of Cool: attractive and inspiring with future growth potential. After having selected the best Cool seed they have hunted, our Cool hunters will blog about them. The blog must start with the most telling pic you can find and must be written: sexy, catchy, sticky. We coach every Cool hunter here, according to their needs.
Then all blogs will be uploaded to a designated virtual workspace, only available to the participants.
In the virtual workspace the magic happens. Cool hunters can learn from each other’s blogs. They rate them and comment on them. We’ll discuss them together. It’s the wisdom of the crowd in action.
At the end of the course, we will analyze together all the Cool outcomes and create new validated trends on top of them.
Best blogs will be published, as a sign of appreciation and celebration, at Science of the time’s Futurists Club.
We are confident that you will blown away by the unparalleled customer service you receive when you work with us.
Let’s work together on your next endeavour
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