THE FUTURE OF ADVERTISING AGENCIES
“As a practitioner, I know that television is the most potent advertising medium ever devised, and I make most of my living from it. But as a private person I…
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Sectors
268 posts
ENGAGE ME OR ENRAGE ME: GAMIFICATION WILL RUN THE WORLD
During the last decade we all got Netflix-ed. Now we will get gamified. Don’t think ‘only’ games. Think the gamification of our whole lifeworld. Netflix already considers gaming a bigger…
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PLAYING WITH FIRE
Unless you’ve been living under a rock, you’ve heard the shocking things 2020 has been throwing at us so far; a pandemic, explosions, wildfires, the list goes on. A while…
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ON HOW THE CORONA PANDEMIC INFLUENCES INTERIOR; ‘THE PRACTICAL’ AND ‘THE VISUAL’
This blog is a follow up on my last two blogs called ‘On how art and creativity can help us to stay positive and connected during the corona pandemic’ and…
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BIG TECH IS FORGING INTO THE HEALTH AND FITNESS INDUSTRY. HERE’S WHY THAT’S COOL FOR CONSUMERS.
Toward the end of 2019, Apple CEO Tim Cook told investors he believed “there will be a day in the future that we look back and Apple’s greatest contribution will…
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WHAT THE PLANT?!
Imagine you are standing in a coffee bar and you have more choice of which milk you want to have in your cappuccino, than the actual menu. Why is normal…
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THE FUTURE OF FUTURISTS
Let’s get nerd. Futures studies (https://en.wikipedia.org/wiki/Futures_studies) is “the systematic, interdisciplinary and holistic study of social and technological advancement, and other environmental trends, often for the purpose of exploring how people…
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ON HOW THE CORONA PANDEMIC INFLUENCES THE USE OF TEXTILE
Textiles can be seen in the streets more than ever before because of facemasks, that really are ‘in your face’. So, Textile can be seen as a protection against diseases.…
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SHOPLIFTERS
Data lures consumer into buying In my car I listened to a Dutch radio broadcast show about shops of the future ‘the techniques behind the shop of the future’. A…
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