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Science of the Time
Science of the Time
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Trends

202 posts
  • All generations
  • CHANGINGHOTELLANDSCAPES
  • Hotels
  • LUXURY
  • North America
  • Personalization
  • Purpose

CYCLE-AWARE HOSPITALITY

  • September 10, 2026
  • Kotryna Žaliaduonytė
“Wellness adapts to changing energy and recovery needs.” Take Away Cycle-aware hospitality offers optional room temperature, nutrition, movement, pain relief and rest choices informed by menstrual or hormonal phases. Recognising…
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  • All generations
  • China
  • DESIGN
  • Engage & Involve
  • Experience Economy
  • LUXURY
  • Other

THE CLOSED-LOOP LUXURY SALON

  • September 9, 2026
  • Lina Wei
“A private salon creates intimacy around discovery.” “Dinner, conversation and discovery happen around the product.” “The circle has to be worth joining.” Take Away In Shanghai, luxury is quietly moving…
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  • Experience Economy
  • LUXURY
  • Other
  • Tourism

THE FUTURE OF LUXURY AVIATION WHEN SLEEP BECOMES A LUXURY YOU CAN BUY

  • September 8, 2026
  • Ramon Stinges
Take Away Air New Zealand is doing something intriguing: it has taken one of the great privileges of Business Class, the bed, and made it available as a separate, bookable…
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  • All generations
  • Engage & Involve
  • Europe South
  • LUXURY
  • Other
  • Personalization

THE BIOGRAPHICAL HEIRLOOM

  • September 7, 2026
  • Carl Rohde
“The product is no longer simply bespoke.The story becomes bespoke.” Take Away What if your life became the raw material of your next luxury object? A grandmother’s handwriting. An old…
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  • All generations
  • Asia – other
  • Emotional Intelligence (empathy)
  • Experience Economy
  • Hotels
  • LUXURY
  • Touch Points

Sensory Hospitality: When Scent Becomes the Ultimate Touchpoint

  • July 31, 2026
  • Sofia Flores Abrantes Prado
What Is It? Hospitality doesn’t always need futuristic technology to create unforgettable experiences. Sometimes, the most powerful innovations are grounded in something as simple as scent. The Westin Tokyo, part…
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  • Asia – other
  • CHANGINGHOTELLANDSCAPES
  • Experience Economy
  • GenZ
  • Localiscious
  • LUXURY
  • Restaurants
  • Sustainability

Treepod Dining: Where Nature Becomes the Restaurant

  • July 31, 2026
  • Thaleia Bamiha
What Is It? Imagine walking through a tropical rainforest, suspended above the forest floor in a bamboo pod, with the ocean shimmering in the distance and birdsong replacing background music.…
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  • All generations
  • DESIGN
  • Experience Economy
  • North America
  • Restaurants
  • Touch Points

Hospitality Touchpoints: How One Mint Creates an Unforgettable Guest Experience

  • July 29, 2026
  • Thaleia Bamiha
What Is It? Hospitality is full of touchpoints—small, intentional moments where guests interact with a brand in ways that shape lasting memories. Some touchpoints are expected, like the menu or…
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  • DESIGN
  • DIGITALMARKETINGCOMMUNICATION
  • Europe West
  • Experience Economy
  • GenZ
  • Millennials
  • Restaurants
  • The New Social

NFT Skybar Frankfurt: Where Digital Art Meets Hospitality

  • July 29, 2026
  • Sara Koethemann
What Is It? The NFT Skybar at nhow Frankfurt, Germany, is combining digital artwork, creative cocktails and panoramic views through its promotional event, Daydream Trip. Inspired by NFT Skybar mixologist…
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  • All generations
  • CHANGINGHOTELLANDSCAPES
  • Europe West
  • Experience Economy
  • Hotels
  • Localiscious
  • Sustainability

REVERB Hamburg Bunker: The WWII Fortress Turned Into Europe’s Most Extraordinary Hotel

  • July 29, 2026
  • Gourav Makam
What Is It? Imagine stepping into a fortress built for war and walking out into a future built on music, culture, and greenery. Welcome to the REVERB Hamburg Bunker, once…
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  • Engage & Involve
  • Europe West
  • GenZ
  • Hotels
  • LUXURY
  • Purpose
  • TECHNOLOGY

NH Collection Eurobuilding Mood Rooms: The Future of Slow Tech Hospitality

  • June 30, 2026
  • Ariadna Ramió Mateu
What Is It? Located in Madrid’s vibrant financial district, the NH Collection Eurobuilding is redefining modern luxury for a generation that values well-being over prestige. In collaboration with Philips Lighting…
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