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Science of the Time
Science of the Time
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Posts by author

Jefferson Pereira

5 posts
Brazilian-born based in Lisbon, learning to love my Portuguese heritage and eager to venture through Trends Studies. I'm quick-witted, sociable and always interested in learning and sharing. Some of my passions include fashion, food and literature.
  • Beauty
  • EMOTIONAL INTELLIGENCE
  • Fashion
  • Marketing
  • Technology

DEEPFAKES AND FASHION ADVERTISING

  • March 1, 2021
  • Jefferson Pereira
Around 2017, the “deepfake” term began travelling around the internet, raising people’s eyebrows when reacting to what is known as a video or audio content that has been manipulated by…
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  • Fashion
  • Games
  • PROFESSIONAL
  • Retail
  • Sustainability

THE AGE OF TOMORROW - BALENCIAGA’S FUTURISTIC VIDEO GAME

  • December 28, 2020
  • Jefferson Pereira
Set in the near-future of 2031, Balenciaga’s new video game titled Afterworld: The Age of Tomorrow allows players to tour Demna Gyasalia’s AW21 collection. Not only does the bespoke video game let…
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  • Covid-19
  • Marketing
  • News
  • Society
  • Technology

BLACK FRIDAY IN THE NEW NORMAL – WHAT THE FUTURE LOOKS LIKE

  • November 23, 2020
  • Jefferson Pereira
With a second wave of the Coronavirus spreading, businesses and retailers cannot attract, or risk attracting crowds that were usual in Black Friday sales season. It is common knowledge that…
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  • Big Data
  • HUMAN/MACHINE INTERACTION
  • META/VR
  • PROFESSIONAL
  • Technology
  • Work

HUMAN RESOURCES & AI

  • July 23, 2020
  • Jefferson Pereira
What is it The rise of advanced data analytics and cognitive technologies has led to an explosion in the use of algorithms across a range of purposes, industries, and business functions.…
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  • Cool-Tech
  • Work

Human Resources & AI

  • May 18, 2020
  • Jefferson Pereira
WHAT IT IS The rise of advanced data analytics and cognitive technologies has led to an explosion in the use of algorithms across a range of purposes, industries, and business…
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