“Five Feet to Fitness”: A gym in your hotel room

What is it?

Forget about the typical hotel rooms! In a world where travelers are hungry for unique and enriching experiences, Hilton has taken a radical turn by creating its “Five Feet to Fitness” rooms. These innovative accommodations go beyond offering just a bed and a TV; here, fitness and wellness are part of the experience. Imagine having your own private gym just five feet from your bed!

Designed especially for the modern, health-conscious traveler, these rooms are a wellness oasis. Discover everything they have to offer!

What can you find in these rooms?

• Integrated Gym: The heart of these rooms is the personal gym. From a stationary bike to a variety of sports equipment, everything is designed so you won’t miss a second of your fitness routine.
• Interactive Touch Screen: Lacking inspiration for your workout? Don’t worry. A touch screen gives you access to over 200 tutorials and routines, perfect for staying in shape no matter where you are.
• Meditation Chair: Not everything is about physical exercise; your mind also needs space. With the included meditation chair, you can relax and find that much-needed balance after a long day of travel.
• Blackout Blinds: Because a good night’s sleep is key, these rooms are equipped with blackout blinds to ensure you sleep like a baby and wake up full of energy.
• Biofreeze™: After an intense workout or a tiring day, Biofreeze™ is at your disposal to relieve any muscle tension and get you ready for the next day.
• Protein Drinks: Hilton takes care of your well-being from all angles, and hydration and nutrition are no exception. Enjoy a selection of protein drinks that will keep you nourished and energized.

Why Is It Cool?

• Experience Economy: We live in the age of experiences. Consumers are no longer just looking for products or services; they want unforgettable memories. Hilton’s Five Feet to Fitness rooms offer just that: a unique experience that goes beyond what any traditional hotel could offer.
• Adding Value: This concept adds immense value to your stay. Now, you can maintain your exercise routine without sacrificing the comfort and luxury that only Hilton can offer.
• Privacy for Your Exercise: Don’t like working out in a crowded gym? Here, you won’t have to worry about that! Enjoy the privacy of your room while maintaining your exercise routine without distractions or judgments.

Why Does It Have Future Growth Potential?

The potential for these rooms is enormous. In a world where customers, especially business travelers, increasingly value their health and well-being, offering this type of solution gives an incredible competitive advantage. Hilton is setting the trend, and in the coming years, it’s likely we’ll see an expansion of this concept, especially in hotels located in financial districts where clients are looking for the perfect balance between work, rest, and health. Get ready for the future of hospitality!

Author: Iván Graupera Escañuela (Spain)
Editor: Andrés Felipe Velasco (Colombia)