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Science of the Time
Science of the Time
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All generations

64 posts
  • All generations
  • Europe South
  • Hotels
  • OTHER
  • Sustainability
  • Touch Points

How Reusable Cups Are Making Luxury Hotels More Sustainable

  • June 25, 2026
  • José Bonich Castaňo
What Is It? Luxury hotels are often associated with exclusive amenities, premium packaging, and single-use products. However, Hotel Pontiana Thalasso 5* in Oropesa del Mar, Spain, takes a different approach.…
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  • All generations
  • CHANGINGHOTELLANDSCAPES
  • Europe South
  • Hotels
  • Localiscious
  • Sustainability

What Is an Albergo Diffuso? The Scattered Hotel Concept: Transforming Hospitality

  • June 25, 2026
  • Thaleia Bamiha
What Is It? Imagine rolling your suitcase into a quiet Italian hilltop village. There are no glass towers, no long hotel corridors, and no bright Reception sign. Instead, your key…
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  • All generations
  • Asia – other
  • Emotional Intelligence (empathy)
  • Hotels
  • LUXURY

Why EVA Floors by ITC Hotels Are Changing Luxury Hospitality

  • May 22, 2026
  • Gourav Makam
What Is It? When ITC Hotels, one of India’s most iconic luxury hotel chains, decided to redefine hospitality, the brand did not begin with marble lobbies or grand chandeliers. Instead,…
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  • All generations
  • China
  • DIGITALMARKETINGCOMMUNICATION
  • Europe East
  • Events
  • Experience Economy
  • North America

From Furniture to Fantasy: How IKEA Sleepovers Turn Stores into Unforgettable Experiences

  • May 15, 2026
  • Sheima El Boutaybi
What Is It? IKEA Sleepovers are personalized events in which selected IKEA Family members or giveaway winners spend a night inside an IKEA store. Guests test beds, enjoy live performances,…
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  • All generations
  • Experience Economy
  • Hotels
  • Indonesia
  • LUXURY
  • Middle East
  • North America

St. Regis Evening Ritual: The Art of Champagne Sabering Explained

  • April 28, 2026
  • Milana Moldovanov
What Is It? At St. Regis Hotels & Resorts, the Evening Ritual is a signature tradition that marks the transition from day to night. This daily ceremony—Champagne sabering—draws inspiration from…
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  • All generations
  • DESIGN
  • Experience Economy
  • Middle East
  • Touch Points
  • Tourism

The Jeddah Airport Aquarium: Where Travel Meets the Ocean

  • March 27, 2026
  • Reema Almutairi
What Is It? The Jeddah Airport Aquarium is located inside King Abdulaziz International Airport (KAIA) in Jeddah, Saudi Arabia. It sits within the new passenger terminal, making it one of…
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  • All generations
  • Experience Economy
  • Hotels
  • I Want to Escape
  • Indonesia
  • LUXURY
  • Tourism

Sky Villa Bali: The Boeing 737 Luxury Stay on the Edge of the World

  • March 27, 2026
  • Dinara K
What Is It? Welcome on board. Your destination is Bali. The Boeing 737 Villa Bali is the world’s first luxury villa created from a converted airplane. It sits dramatically on…
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  • All generations
  • DESIGN
  • Europe East
  • Experience Economy
  • Hotels
  • LUXURY
  • Sustainability
  • Tourism

Frozen Wonder: The Ice Hotel That Melts Back Into Nature

  • March 27, 2026
  • George Stefan Poponet
What Is It? The Ice Hotel at Bâlea Lake is a seasonal masterpiece, rebuilt every winter entirely from snow and crystal-clear ice blocks cut directly from the frozen lake. The…
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  • All generations
  • Europe West
  • Experience Economy
  • LUXURY
  • North America
  • TECHNOLOGY
  • Tourism

Gravity Unplugged: The Rise of Zero-G Luxury Adventure

  • March 19, 2026
  • Gourav Makam
What Is It? Close your eyes and picture this: you’re strapped in, engines roaring—then suddenly, gravity lets go. Your body lifts. Laughter escapes. For the first time in your life,…
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  • All generations
  • Engage & Involve
  • Experience Economy
  • Give Me Narratives
  • North America
  • Restaurants
  • Tourism

Bang Bang Bangkok: dinner or trip?

  • January 30, 2026
  • Lucia Trelis Samper
In Williamsburg, Brooklyn, a new restaurant is redefining what it means to travel through food. Bang Bang Bangkok is an immersive dining concept that places guests inside a Thai city…
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