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Science of the Time
Science of the Time
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Hotels

43 posts
  • Engage & Involve
  • Europe West
  • GenZ
  • Hotels
  • LUXURY
  • Purpose
  • TECHNOLOGY

NH Collection Eurobuilding Mood Rooms: The Future of Slow Tech Hospitality

  • June 30, 2026
  • Ariadna Ramió Mateu
What Is It? Located in Madrid’s vibrant financial district, the NH Collection Eurobuilding is redefining modern luxury for a generation that values well-being over prestige. In collaboration with Philips Lighting…
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  • CHANGINGHOTELLANDSCAPES
  • Experience Economy
  • GenZ
  • Hotels
  • LUXURY
  • Millennials
  • North America
  • Sustainability
  • Touch Points

Natipa Santa Teresa: Where Sustainability Meets Luxury on Costa Rica’s Pacific Coast

  • June 26, 2026
  • Glauco Rivera
What Is It? On the Pacific coast of Costa Rica lies Santa Teresa, a vibrant beach town where sustainability meets luxury. Known for its laid-back atmosphere, world-class surfing, and breathtaking…
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  • All generations
  • Europe South
  • Hotels
  • OTHER
  • Sustainability
  • Touch Points

How Reusable Cups Are Making Luxury Hotels More Sustainable

  • June 25, 2026
  • José Bonich Castaňo
What Is It? Luxury hotels are often associated with exclusive amenities, premium packaging, and single-use products. However, Hotel Pontiana Thalasso 5* in Oropesa del Mar, Spain, takes a different approach.…
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  • All generations
  • CHANGINGHOTELLANDSCAPES
  • Europe South
  • Hotels
  • Localiscious
  • Sustainability

What Is an Albergo Diffuso? The Scattered Hotel Concept: Transforming Hospitality

  • June 25, 2026
  • Thaleia Bamiha
What Is It? Imagine rolling your suitcase into a quiet Italian hilltop village. There are no glass towers, no long hotel corridors, and no bright Reception sign. Instead, your key…
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  • All generations
  • Asia – other
  • Emotional Intelligence (empathy)
  • Hotels
  • LUXURY

Why EVA Floors by ITC Hotels Are Changing Luxury Hospitality

  • May 22, 2026
  • Gourav Makam
What Is It? When ITC Hotels, one of India’s most iconic luxury hotel chains, decided to redefine hospitality, the brand did not begin with marble lobbies or grand chandeliers. Instead,…
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  • DIGITALMARKETINGCOMMUNICATION
  • Europe West
  • GenZ
  • Hotels
  • Indonesia
  • Middle East
  • The New Social

Inside 25hours Hotels: Where Hospitality Meets Culture and Content

  • May 7, 2026
  • Gourav Makam
What Is It? Think hotels that behave like creative studios, social clubs, and selfie sets all at once. That’s 25hours Hotels — a brand built to spark content, cultivate belonging,…
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  • All generations
  • Experience Economy
  • Hotels
  • Indonesia
  • LUXURY
  • Middle East
  • North America

St. Regis Evening Ritual: The Art of Champagne Sabering Explained

  • April 28, 2026
  • Milana Moldovanov
What Is It? At St. Regis Hotels & Resorts, the Evening Ritual is a signature tradition that marks the transition from day to night. This daily ceremony—Champagne sabering—draws inspiration from…
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  • All generations
  • Experience Economy
  • Hotels
  • I Want to Escape
  • Indonesia
  • LUXURY
  • Tourism

Sky Villa Bali: The Boeing 737 Luxury Stay on the Edge of the World

  • March 27, 2026
  • Dinara K
What Is It? Welcome on board. Your destination is Bali. The Boeing 737 Villa Bali is the world’s first luxury villa created from a converted airplane. It sits dramatically on…
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  • All generations
  • DESIGN
  • Europe East
  • Experience Economy
  • Hotels
  • LUXURY
  • Sustainability
  • Tourism

Frozen Wonder: The Ice Hotel That Melts Back Into Nature

  • March 27, 2026
  • George Stefan Poponet
What Is It? The Ice Hotel at Bâlea Lake is a seasonal masterpiece, rebuilt every winter entirely from snow and crystal-clear ice blocks cut directly from the frozen lake. The…
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  • All generations
  • CHANGINGHOTELLANDSCAPES
  • Engage & Involve
  • Europe West
  • Experience Economy
  • Give Me Narratives
  • Hotels
  • I Want to Escape

Embedded: How the FREIgeist hotel makes history tangible

  • January 30, 2026
  • Sara Koethemann
What Is It? Entering the FREIgeist Hotel in northern Göttingen, Germany feels less like checking into a hotel and more like stepping into a living archive. Housed in the former…
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