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Science of the Time
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Touch Points

54 posts
  • All generations
  • Asia – other
  • Emotional Intelligence (empathy)
  • Experience Economy
  • Hotels
  • LUXURY
  • Touch Points

Sensory Hospitality: When Scent Becomes the Ultimate Touchpoint

  • July 31, 2026
  • Sofia Flores Abrantes Prado
What Is It? Hospitality doesn’t always need futuristic technology to create unforgettable experiences. Sometimes, the most powerful innovations are grounded in something as simple as scent. The Westin Tokyo, part…
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  • All generations
  • DESIGN
  • Experience Economy
  • North America
  • Restaurants
  • Touch Points

Hospitality Touchpoints: How One Mint Creates an Unforgettable Guest Experience

  • July 29, 2026
  • Thaleia Bamiha
What Is It? Hospitality is full of touchpoints—small, intentional moments where guests interact with a brand in ways that shape lasting memories. Some touchpoints are expected, like the menu or…
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  • CHANGINGHOTELLANDSCAPES
  • Experience Economy
  • GenZ
  • Hotels
  • LUXURY
  • Millennials
  • North America
  • Sustainability
  • Touch Points

Natipa Santa Teresa: Where Sustainability Meets Luxury on Costa Rica’s Pacific Coast

  • June 26, 2026
  • Glauco Rivera
What Is It? On the Pacific coast of Costa Rica lies Santa Teresa, a vibrant beach town where sustainability meets luxury. Known for its laid-back atmosphere, world-class surfing, and breathtaking…
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  • All generations
  • Europe South
  • Hotels
  • OTHER
  • Sustainability
  • Touch Points

How Reusable Cups Are Making Luxury Hotels More Sustainable

  • June 25, 2026
  • José Bonich Castaňo
What Is It? Luxury hotels are often associated with exclusive amenities, premium packaging, and single-use products. However, Hotel Pontiana Thalasso 5* in Oropesa del Mar, Spain, takes a different approach.…
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  • Europe West
  • GenZ
  • Millennials
  • OTHER
  • Sustainability
  • Touch Points
  • Tourism

Become a Godparent to a Tree in Mallorca: A Unique and Sustainable Experience

  • May 29, 2026
  • Johanna Mau
What Is It? Have you ever thought about becoming a godparent to a tree? No? Well, let me tell you—as a godmother myself, it is an enriching experience that makes…
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  • Asia – other
  • Europe West
  • Events
  • Experience Economy
  • GenZ
  • LUXURY
  • Millennials
  • Touch Points

Floating Cinemas: The Next Big Trend in Experiential Entertainment

  • April 15, 2026
  • Rayan Al Sharif
What Is It? Floating cinemas are open-air movie experiences on water. Guests watch films from small boats, floating platforms, or inflatable rafts. Instead of sitting in a dark theater with…
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  • All generations
  • DESIGN
  • Experience Economy
  • Middle East
  • Touch Points
  • Tourism

The Jeddah Airport Aquarium: Where Travel Meets the Ocean

  • March 27, 2026
  • Reema Almutairi
What Is It? The Jeddah Airport Aquarium is located inside King Abdulaziz International Airport (KAIA) in Jeddah, Saudi Arabia. It sits within the new passenger terminal, making it one of…
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  • Africa
  • All generations
  • Emotional Intelligence (empathy)
  • Engage & Involve
  • Experience Economy
  • Gamification
  • Give Me Narratives
  • Middle East
  • Personalization
  • Resorts
  • Touch Points

Celebrating the Dive: How Small Rituals Create Big Loyalty

  • January 30, 2026
  • Johanna Mau
What Is It? When visiting Blue Water Dive Resort in Hurghada, Egypt, most guests expect crystal-clear water, coral reefs, and marine life. What many do not expect is a ritual…
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  • CHANGINGHOTELLANDSCAPES
  • DIGITALMARKETINGCOMMUNICATION
  • Do It Yourself
  • Experience Economy
  • GenZ
  • Millennials
  • Touch Points

Marriott Moments: When Guests Become the Influencers

  • November 21, 2025
  • Rayan Al Sharif
What Is It? Marriott Bonvoy, the global loyalty program of Marriott International, launched a TikTok travel challenge inviting guests to share short videos of their stays using the hashtag #MarriottBonvoyMoments.…
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  • Apps
  • CHANGINGHOTELLANDSCAPES
  • DIGITALMARKETINGCOMMUNICATION
  • Do It Yourself
  • GenZ
  • Hotels
  • Millennials
  • The New Social
  • Touch Points

How @hotel Turns Travel Inspiration Into Instant Bookings

  • November 15, 2025
  • Marta Perez Moral
What Is It? @hotel (formerly TripScout) is a travel booking platform built for the social media generation. Founded by Konrad Waliszewski and Andy Acs, TripScout rebranded as @hotel to bring…
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