Foresight Agency
Beautifying Appearances
38 posts
TURN YOUR PHONE OFF BEFORE ENTERING
What is it? Do you know how many times you unlock your phone every hour? According to a Ikea Spain research we do it every ten minutes. At this point, can…
THE AGE OF TOMORROW - BALENCIAGA’S FUTURISTIC VIDEO GAME
Set in the near-future of 2031, Balenciaga’s new video game titled Afterworld: The Age of Tomorrow allows players to tour Demna Gyasalia’s AW21 collection. Not only does the bespoke video game let…
THE MYTH AND MARKETING OF ANTI-MICROBIAL TEXTILE
Let’s take a look in your bag: phone, wallet, keys. A mouth mask or two. One travel-size hand sanitizer and a moisturizer to fix the chapped hands from using said…
SHIFTING MINDSETS IN A SOCIETY EMBROILED IN A PANDEMIC. – ON MAKE-UP AND COSMETICS
The huge shift in behaviour driven by the pandemic has reshaped consumers’ demands in just a few months. Beauty has discovered a new role beyond aesthetic, as a protector and…
WHAT’S GOING TO BE COOL IN 2021? AUGMENTED REALITY GLASSES ARE RETURNING FOR CONSUMERS AND HERE’S WHAT THAT MEANS.
Remember Google Glass? Well I was one of those initial Glass Explorers aka “Glassholes” who put these things on when they were launched in 2013. The product was discontinued in 2015…
ON HOW THE CORONA PANDEMIC INFLUENCES INTERIOR; ‘THE PRACTICAL’ AND ‘THE VISUAL’
This blog is a follow up on my last two blogs called ‘On how art and creativity can help us to stay positive and connected during the corona pandemic’ and…
ON HOW THE CORONA PANDEMIC INFLUENCES THE USE OF TEXTILE
Textiles can be seen in the streets more than ever before because of facemasks, that really are ‘in your face’. So, Textile can be seen as a protection against diseases.…
CHEMICALS-RELEASING SPORTSWEAR
What is it The company Under Armour is famous for being the leader in innovation in the sports world. They are always one step ahead and they are driven by…
COW INTESTINES ARE THE NEW HAUTE COUTURE
Three months ago I had an interview with a textile expert from Barcelona, Oscar Tomico. When I asked him about the future of textiles and what would be popular in…
INJECTING PIXELS INTO OUR PHYSICAL WORLD
WHAT IT IS? An army of virtual models is taking over the fashion industry. Luxury fashion house Balmain summoned the first CG, computer generated, models in the summer of 2018…