Posts by author
Illa Branco
6 posts
WEB SUMMIT 2021 HIGHLIGHTS
Today, my blog will be very straightforward because it shows a combination of highlights, impressions, and research I did at Web Summit 2021, Lisbon. Here you will find the best…
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COOLHUNTING FOR INCLUSION
In this article, I will bring the topic of Coolhunting once again, but now I’m going to present it in a practical and applied way. I did it during this…
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TRENDS’ OVERLAP
A curious event has been calling my attention and I feel it is not ending anytime soon: social and behavioral movements are blending more and more. We see feminists leading and…
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HOW TO APPLY TRENDS IN STRATEGIC COMMUNICATION
As the usual in strategic approaches, I will start my point with why this article. I’ve worked with Communication since 2008 and with Trends Research since 2014, and during this journey the…
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GRAFFITI IS A COOL DIALOGUE IN THE CITY
Cities are an important issue in trend studies and forecasting because it will be synonymous of “home” for most human beings. If you want to understand the future of humanity,…
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