Experience Economy Archives

Frozen Elegance: The Sculpted Experience of ICEBAR Stockholm

What Is It? Step into a bar where time feels frozen (literally). ICEBAR Stockholm by ICEHOTEL is the world’s first permanent ice bar, offering guests a chance to sip cocktails…

Sleeping Under the Stars: How Null Stern Hotel Redefined Luxury Through Absence

What Is it? Null Stern Hotel, German for “Zero Stars”, is perhaps the world’s most paradoxical luxury experience. It began in 2008 with a converted nuclear bunker in Zurich but…

Into the Wild: Desert Island Survival Experiences Reconnect Us With Our Primal Instincts

What Is It? ‘Desert Island Survival’ is not your typical vacation; it’s a profound challenge that strips away modern comforts to reveal your most fundamental human capabilities. This immersive experience…

Buried in Luxury: The Ultimate Underground Escape at Sala Silver Mine Hotel

What Is it? Tucked 155 meters beneath the surface of Sweden lies one of the world’s most extraordinary hotel experiences: the Sala Silver Mine Suite. Once a working silver mine,…

(S)SCNT: Capturing Memories Through Scent

What Is It? Ever wished you could bottle the scent of the first rain after a drought, the comforting smell of your grandmother’s kitchen, or the salty aroma of an…

Sustainable Sips: Mezcal Amarás Leads the Eco-Revolution in Distilling

What Is It? Mezcal Amarás, rooted in Mexico’s rich agave heritage, has established itself as a pioneer in sustainable spirit production. Founded 10 years ago, with a deep respect for…

Raw, Authentic, Revolutionary: How Claudio Corallo Is Redefining Chocolate for a Sweet and Healthier World

WHAT IT IS? Claudio Corallo isn’t just a chocolatier; he’s a purist, a rebel, and a visionary. An agronomist from Florence, Corallo remains the only one in the world to carry out…

The Muraka Experience: Underwater Hotel

What Is It? Imagine waking up to a panoramic view of the Indian Ocean, with vibrant marine life gliding past your window. Welcome to The Muraka at Conrad Maldives Rangali…

The Skylodge Adventure Experience: Natura Vive

What Is It? Ever dreamed of sleeping in a glass pod hanging off a 1,200-foot cliff? Well, in Peru’s Sacred Valley, that dream becomes a breathtaking reality! Welcome to Natura…

A Night at the World’s Most Famous Museum

What Is It? Imagine trading your standard hotel stay for an overnight adventure at the Louvre Museum in Paris. That’s exactly what Airbnb offered in collaboration with the iconic art…