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Science of the Time
Science of the Time
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Experience Economy

50 posts
  • CHANGINGHOTELLANDSCAPES
  • DIGITALMARKETINGCOMMUNICATION
  • Do It Yourself
  • Experience Economy
  • GenZ
  • Millennials
  • Touch Points

Marriott Moments: When Guests Become the Influencers

  • November 21, 2025
  • Rayan Al Sharif
What Is It? Marriott Bonvoy, the global loyalty program of Marriott International, launched a TikTok travel challenge inviting guests to share short videos of their stays using the hashtag #MarriottBonvoyMoments.…
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  • CHANGINGHOTELLANDSCAPES
  • Engage & Involve
  • Experience Economy
  • GenZ
  • Give Me Narratives
  • Hotels
  • LESSONSOTHERINDUSTRIES
  • Millennials
  • North America
  • Sustainability
  • Touch Points

Meet Your New Green Best Friend: Kimpton’s Plant Pals Program

  • October 18, 2025
  • Johanna Mau
What Is It? Imagine checking into a hotel and finding a small potted plant waiting for you, complete with its own name tag; something like Snake Gyllenhaal or Leaf Order.…
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  • Asia – other
  • Experience Economy
  • GenZ
  • Give Me Narratives
  • Hotels
  • Japan
  • LUXURY
  • Purpose
  • Resorts
  • Sustainability

Stay Fermented: The Next Big Thing in Wellness Travel

  • September 29, 2025
  • Victoria Lopez
Perched on a lush hill in Kitanakagusuku Village, Okinawa, the EM Wellness Kurashinohakko Lifestyle Resort isn’t just a wellness hotel; it’s an experiment in living with fermentation. Its philosophy uses…
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  • All generations
  • Engage & Involve
  • Europe North
  • Europe South
  • Events
  • Experience Economy
  • GenZ
  • I Want to Escape
  • LUXURY
  • Millennials

Fashion or Fit? Why Hermès Says You Don’t Have to Choose Anymore

  • September 5, 2025
  • Mattia Bellocchi
What Is It? In a world glued to screens, HermèsFit offers a fashionably fresh way to move. This itinerant pop-up merges luxury and wellness into an immersive experience that turns…
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  • All generations
  • Asia – other
  • DESIGN
  • Experience Economy
  • Hotels
  • INTERCULTURALDIFFERENCES
  • Japan
  • TECHNOLOGY
  • Touch Points

Self-Parking Slippers at ProPILOT Park Ryokan: Where Tradition Meets Automation

  • August 29, 2025
  • Anabel Castillo Morla
What Is It? At the ProPILOT Park Ryokan in Hakone, Japan, Nissan transformed traditional hospitality with a touch of automation. Guests encounter not only tatami mats and sliding doors but…
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  • DESIGN
  • Europe North
  • Experience Economy
  • GenZ
  • Give Me Narratives
  • Hotels
  • LUXURY
  • Millennials
  • NICHETARGETGROUPS
  • Restaurants
  • Touch Points

Frozen Elegance: The Sculpted Experience of ICEBAR Stockholm

  • May 14, 2025
  • Beatriz Santos Moreira
What Is It? Step into a bar where time feels frozen (literally). ICEBAR Stockholm by ICEHOTEL is the world’s first permanent ice bar, offering guests a chance to sip cocktails…
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  • All generations
  • CHANGINGHOTELLANDSCAPES
  • Europe North
  • Experience Economy
  • GenZ
  • Give Me Narratives
  • Hotels
  • I Want to Escape
  • Localiscious
  • LUXURY
  • Millennials
  • Purpose
  • Sustainability

Sleeping Under the Stars: How Null Stern Hotel Redefined Luxury Through Absence

  • May 7, 2025
  • Felipe Ignacio
What Is it? Null Stern Hotel, German for “Zero Stars”, is perhaps the world’s most paradoxical luxury experience. It began in 2008 with a converted nuclear bunker in Zurich but…
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  • Asia – other
  • Do It Yourself
  • Experience Economy
  • I Want to Escape
  • Indonesia
  • Purpose
  • South America

Into the Wild: Desert Island Survival Experiences Reconnect Us With Our Primal Instincts

  • April 25, 2025
  • Erkin-Khan Karpekov
What Is It? ‘Desert Island Survival’ is not your typical vacation; it’s a profound challenge that strips away modern comforts to reveal your most fundamental human capabilities. This immersive experience…
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  • All generations
  • Europe North
  • Experience Economy
  • Give Me Narratives
  • Hotels
  • I Want to Escape
  • NICHETARGETGROUPS

Buried in Luxury: The Ultimate Underground Escape at Sala Silver Mine Hotel

  • April 6, 2025
  • Guilherme Dantas
What Is it? Tucked 155 meters beneath the surface of Sweden lies one of the world’s most extraordinary hotel experiences: the Sala Silver Mine Suite. Once a working silver mine,…
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  • AI
  • Experience Economy
  • GenZ
  • I Want to Escape
  • TECHNOLOGY
  • Touch Points

(S)SCNT: Capturing Memories Through Scent

  • March 30, 2025
  • Guilherme Dantas
What Is It? Ever wished you could bottle the scent of the first rain after a drought, the comforting smell of your grandmother’s kitchen, or the salty aroma of an…
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