Posts by tag
Big Data
8 posts
WHEN COMPUTERS START READING OUR MINDS
Facebook along with other social media companies already use data to make pretty reliable guesses about everything from a woman being pregnant to someone planning to buy a home. It…
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MARKETING’S NEW DYNAMITE: KOREAN POP GROUP BTS LEADS THE WAY | DATA DRIVEN INVESTOR
When it comes to digital marketing and communication the eminently powerful guidelines are: Engage & Involve. For all the right reasons. Consider 20 th-century marketing and communication. When people wanted…
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SIMULTANEOUS REVOLUTIONS
2030 is around the corner. The agenda of several organizations, governments and companies already considers the arrival of the fourth decade of the 21st century. In 2015, the UN was…
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THE FUTURE OF ADVERTISING AGENCIES
“As a practitioner, I know that television is the most potent advertising medium ever devised, and I make most of my living from it. But as a private person I…
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THE FUTURE OF FUTURISTS
Let’s get nerd. Futures studies (https://en.wikipedia.org/wiki/Futures_studies) is “the systematic, interdisciplinary and holistic study of social and technological advancement, and other environmental trends, often for the purpose of exploring how people…
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SHOPLIFTERS
Data lures consumer into buying In my car I listened to a Dutch radio broadcast show about shops of the future ‘the techniques behind the shop of the future’. A…
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HUMAN RESOURCES & AI
What is it The rise of advanced data analytics and cognitive technologies has led to an explosion in the use of algorithms across a range of purposes, industries, and business functions.…
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BLOOD-POWERED CELLPHONE
What is it Humans and their phones have become almost inseparable. You always carry your phone with you, it is your friend, your family, your leisure, and it connects you to…
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