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Science of the Time
Science of the Time
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Consumer Trends & Drivers

428 posts
  • All Generations / Universal Design
  • Experience Economy & Immersion
  • Food, Beverage & Gastronomy
  • North America
  • Sensory Architecture & Phygital Touch
  • Spatial Design & Biophilic Architecture

Hospitality Touchpoints: How One Mint Creates an Unforgettable Guest Experience

  • July 29, 2026
  • Thaleia Bamiha, Aegean Slow Living & Island Quiet Luxury Hunter, Athens, Greece
What Is It? Furthermore, Hospitality is full of touchpoints—small, intentional moments where guests interact with a brand in ways that shape lasting memories. Furthermore, Some touchpoints are expected, like the…
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  • Community, Belonging & Third Places
  • Experience Economy & Immersion
  • Food, Beverage & Gastronomy
  • Gen Z (1997-2012)
  • Millennials (1981-1996)
  • Spatial Design & Biophilic Architecture
  • Viral Culture & Community Marketing
  • Western & Central Europe

NFT Skybar Frankfurt: Where Digital Art Meets Hospitality

  • July 29, 2026
  • Sara Köthemann, Regenerative Tourism & Concept Hotel Hunter, Cologne, Germany
What Is It? The NFT Skybar at nhow Frankfurt, Germany, is combining digital artwork, creative cocktails and panoramic views through its promotional event, Daydream Trip. Inspired by NFT Skybar mixologist…
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  • All Generations / Universal Design
  • Changing Hotel Landscapes & Formats
  • Experience Economy & Immersion
  • Hotels & Accommodations
  • Hyper-Local & Terroir Revival
  • Regenerative Living & Eco-Positive
  • Western & Central Europe

REVERB Hamburg Bunker: The WWII Fortress Turned Into Europe’s Most Extraordinary Hotel

  • July 29, 2026
  • Gourav Makam, Luxury Hotel Concept & Adaptive Reuse Explorer, Hyderabad, India
What Is It? Furthermore, Imagine stepping into a fortress built for war and walking out into a future built on music, culture, and greenery. Welcome to the REVERB Hamburg Bunker,…
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  • Engage & Involve
  • Gen Z (1997-2012)
  • Hotels & Accommodations
  • Longevity & Healthspan Science
  • Purpose, Activism & Social Impact
  • Quiet Luxury & The New Status
  • Technology & Smart Infrastructure
  • The Burnout & Healing Seekers
  • Western & Central Europe

NH Collection Eurobuilding Mood Rooms: The Future of Slow Tech Hospitality

  • June 30, 2026
  • Ariadna Ramió Mateu, Costa Brava Boutique Lodgings & Catalan Farmsteads Hunter, Girona, Spain
What Is It? Located in Madrid’s vibrant financial district, the NH Collection Eurobuilding is redefining modern luxury for a generation that values well-being over prestige. In collaboration with Philips Lighting…
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  • Changing Hotel Landscapes & Formats
  • Digital Nomads & Solo Seekers
  • Experience Economy & Immersion
  • Gen Z (1997-2012)
  • Hotels & Accommodations
  • Millennials (1981-1996)
  • North America
  • Quiet Luxury & The New Status
  • Regenerative Living & Eco-Positive
  • Sensory Architecture & Phygital Touch

Natipa Santa Teresa: Where Sustainability Meets Luxury on Costa Rica’s Pacific Coast

  • June 26, 2026
  • Glauco Rivera, Spatial Design & Tactile Hospitality Hunter, Milan, Italy
What Is It? On the Pacific coast of Costa Rica lies Santa Teresa, a vibrant beach town where sustainability meets luxury. Furthermore, Known for its laid-back atmosphere, world-class surfing, and…
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  • All Generations / Universal Design
  • Hotels & Accommodations
  • Other Foresight Domains
  • Regenerative Living & Eco-Positive
  • Sensory Architecture & Phygital Touch
  • Southern Europe & Mediterranean

How Reusable Cups Are Making Luxury Hotels More Sustainable

  • June 25, 2026
  • José Bonich Castaňo, Andalusian Palace Hospitality & Flamenco Culture Hunter, Seville, Spain
What Is It? Luxury hotels are often associated with exclusive amenities, premium packaging, and single-use products. However, Hotel Pontiana Thalasso 5* in Oropesa del Mar, Spain, takes a different approach.…
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  • All Generations / Universal Design
  • Changing Hotel Landscapes & Formats
  • Digital Nomads & Solo Seekers
  • Hotels & Accommodations
  • Hyper-Local & Terroir Revival
  • Regenerative Living & Eco-Positive
  • Southern Europe & Mediterranean

What Is an Albergo Diffuso? The Scattered Hotel Concept: Transforming Hospitality

  • June 25, 2026
  • Thaleia Bamiha, Aegean Slow Living & Island Quiet Luxury Hunter, Athens, Greece
What Is It? Imagine rolling your suitcase into a quiet Italian hilltop village. Furthermore, There are no glass towers, no long hotel corridors, and no bright Reception sign. Instead, your…
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  • Gen Z (1997-2012)
  • Hyper-Local & Terroir Revival
  • Intercultural Foresight & Heritage
  • Millennials (1981-1996)
  • Sub-Saharan Africa
  • Travel, Aviation & Mobility

The Future of Travel: From Tourism to Cultural Exchange

  • June 4, 2026
  • Luis Sanchez Ibarra, Tequila Valley Provenance & High Hospitality Hunter, Guadalajara, Mexico
What Is It? Today, we live in a hyperconnected world where information and communication are only a click away. In theory, this should make us feel more connected than ever.…
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  • Gen Z (1997-2012)
  • Millennials (1981-1996)
  • Other Foresight Domains
  • Regenerative Living & Eco-Positive
  • Sensory Architecture & Phygital Touch
  • Travel, Aviation & Mobility
  • Western & Central Europe

Become a Godparent to a Tree in Mallorca: A Unique and Sustainable Experience

  • May 29, 2026
  • Johanna Mau, Alpine Hospitality & Ritual Experience Hunter, Munich, Germany
What Is It? Furthermore, Have you ever thought about becoming a godparent to a tree? No? Well, let me tell you—as a godmother myself, it is an enriching experience that…
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  • All Generations / Universal Design
  • Empathic Hospitality & Neuro-Wellness
  • Hotels & Accommodations
  • Quiet Luxury & The New Status
  • Southeast Asia & Rest of Asia

Why EVA Floors by ITC Hotels Are Changing Luxury Hospitality

  • May 22, 2026
  • Gourav Makam, Luxury Hotel Concept & Adaptive Reuse Explorer, Hyderabad, India
What Is It? Furthermore, When ITC Hotels, one of India’s most iconic luxury hotel chains, decided to redefine hospitality, the brand did not begin with marble lobbies or grand chandeliers.…
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