Purpose
39 posts
THE REGENERATIVE CRAFT RESIDENCY
“The story cannot be separated from the people and place that created it.” Take Away A regenerative craft residency brings a small group of guests close to makers, materials and…
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THE LUXURY HIDING IN THE FOOTBALL CLUBS YOU’VE NEVER HEARD OF
“The next cult fashion object may carry the badge of a football club most people have never heard of. That’s Status Luxury Revisited. Mainly from a Gen Z perspective.” “The…
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CYCLE-AWARE HOSPITALITY
“Wellness adapts to changing energy and recovery needs.” Take Away Cycle-aware hospitality offers optional room temperature, nutrition, movement, pain relief and rest choices informed by menstrual or hormonal phases. Recognising…
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NH Collection Eurobuilding Mood Rooms: The Future of Slow Tech Hospitality
What Is It? Located in Madrid’s vibrant financial district, the NH Collection Eurobuilding is redefining modern luxury for a generation that values well-being over prestige. In collaboration with Philips Lighting…
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Biohacking Luxury: How Amanzoe Is Redefining Fitness Travel
What Is It? Amanzoe, one of Greece’s most exclusive luxury resorts, is redefining hospitality by integrating Cellgym Intermittent Hypoxia-Hyperoxia Training (IHHT) into its fitness concept. Unlike a traditional gym workout,…
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A Hotel That Employs Care: Inside Hamburg’s Stadthaushotel
What Is It? Living in Hamburg means being surrounded by innovation, but few places embody it as quietly and powerfully as Stadthaushotel Hamburg. Tucked into the city, this small hotel…
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The Mirror That Heals: Emotional Rituals in Hospitality
Mirror Ritual is an interactive installation developed at Monash University in 2020 by Nina Rajcic and Jon McCormack. It combines AI and machine learning to read your facial expression and…
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Stay Fermented: The Next Big Thing in Wellness Travel
Perched on a lush hill in Kitanakagusuku Village, Okinawa, the EM Wellness Kurashinohakko Lifestyle Resort isn’t just a wellness hotel; it’s an experiment in living with fermentation. Its philosophy uses…
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Sleeping Under the Stars: How Null Stern Hotel Redefined Luxury Through Absence
What Is it? Null Stern Hotel, German for “Zero Stars”, is perhaps the world’s most paradoxical luxury experience. It began in 2008 with a converted nuclear bunker in Zurich but…
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Into the Wild: Desert Island Survival Experiences Reconnect Us With Our Primal Instincts
What Is It? ‘Desert Island Survival’ is not your typical vacation; it’s a profound challenge that strips away modern comforts to reveal your most fundamental human capabilities. This immersive experience…
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