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Science of the Time
Science of the Time
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Posts by tag

social media

22 posts
  • Digital Communication
  • Marketing
  • Millennials
  • STARTER

CHIPOTLE MANAGES ‘FLIPPING’ TO GO VIRAL

  • April 26, 2022
  • Luna Puerta Gómez
WHAT IT IS? ‘If it is not on social media, it does not exist!’ The food chain company Chipotle knows this and has taken advantage of it. They understand what the…
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  • Hospitality
  • LONELINESS EPIDEMIC
  • Millennials
  • STARTER

SWIPE FOR FRIENDS

  • March 3, 2022
  • Manon Celestin
WHAT IT IS? ‘Hey! Vina’ is an American app, created in 2016 by Olivia June. The idea of the app is “that nothing makes us feel more confident, secure, happy, and…
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  • Digital Communication
  • Marketing
  • STARTER
  • Trends

SOME OF MAGNUM’S ICE CREAM GOES AR

  • February 10, 2022
  • Aniek van Rijn
WHAT IT IS? We all know ‘Magnum’ for its delicious ice cream. But now, ‘Magnum Malaysia’ is taking it up a notch by bringing you a super Cool ‘Augmented Reality’ (AR)…
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  • Fashion
  • GenZ
  • Marketing
  • STARTER

LOVE IS NOT ENOUGH

  • February 8, 2022
  • Beatrice Paglino
WHAT IT IS? ‘A-more’ is a community brand, founded by a 17-year-old girl Camilla Clemente. The concept is simple: she has created a community of young people through the famous social…
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  • Hospitality
  • Marketing
  • STARTER

MARRIOT LISTENS: ON EACH LOCATION

  • February 5, 2022
  • Liu Fung San
WHAT IT IS? Marriott International has 19 brands and 6,000 properties worldwide. Now they have launched their all-encompassing ‘M-Live’ platform. It’s a platform designed to provide real-time content for guests and…
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  • Other
  • STARTER
  • TOUCHPOINTS

WHAT WOULD YOUR FUTURE SELF SAY

  • January 14, 2022
  • Florencia Micaela Rola Almada
WHAT IT IS? Located in the quiet Yongsan District, Seoul, ‘The Space Filled With You’, which opened in 2016, offers a peaceful atmosphere and a great view of the Namsan…
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  • Digital Communication
  • Marketing
  • Social Media
  • STARTER

THE COOKIE MONSTER OF NEWSJACKING

  • May 7, 2021
  • Dionisius Satria Arthamas
What is it? Whenever a popular event occurs, Oreo is quick to catch on and incorporate it into their marketing. One of their most famous campaigns that launched their newsjacking strategy…
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  • Digital Communication
  • Food
  • Marketing
  • Millennials/Generation Z
  • Social Media
  • STARTER

CHALLENGE FOR FREE ADVERTISING

  • May 3, 2021
  • Luna Puerta Gómez
What is it? We live in a society that basically follows a ‘if it is not on social media, it does not exist’ model. The company Chipotle knows this, as a…
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  • Digital Communication
  • Food
  • Hospitality
  • Millennials
  • STARTER

YOU’LL NEVER EAT ALONE

  • April 13, 2021
  • José María Guillén Ruiz
What is it? The way in which millennials make contact between themsleves is different from previous generations. Digital natives find it natural to date a person they just met on a…
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  • Food
  • Home
  • News
  • Social Media
  • STARTER

IS YOUR LIVING ROOM MICHELIN STARRED?

  • April 11, 2021
  • José María Guillén Ruiz
What is it? The last adventure of David Muñoz, whose restaurant DiverXo is awarded with three Michelin stars, brings the home delivery system to cutting-edge gastronomy. GoXo, was born in lockdown…
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