THE SUSTAINABLE CITY
Coming from an Arab country, Lebanon, and moving to Dubai for a few years was a fascinating experience for me. The feeling was completely normal among many expats to experience…
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Sectors
287 posts
UN-BLOCKCHAIN
What is it? Think of blockchain as a ‘new internet for the travel industry’. Where we once thought the internet would be a fad, we are all now incredibly reliant on…
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CHRONOTYPE
I hate mornings! My perfect morning starts after 9am, but most of my life I have been thinking that I’m lazy, because it’s what you hear, when you don’t fit…
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CITYHUB: YOUR KEY TO THE CITY
What is it? CityHub, in a nutshell, is a “urban hotel for digital natives”. It is an ingenious champion of tech-infused hospitality. Think: part hotel, part hostel, part tech heaven. As…
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BOTTICELLI, FILTERS AND DUCKFACES. THE UFFIZI’S TIK TOK
In April 2020 the Uffizi Gallery in Florence, Italy, one of the most famous art museums in the world, opened its account on Tik Tok (@uffizi galleries). The Uffizi Gallery…
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THE SEX WORK REVOLUTION
It’s the oldest job in the world — yet it’s considered a hateful and fallen choice of work: prostitution. The chances of you wishing to be in this profession when you were…
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BUSINESS PULSE
Business has changed. Why hasn’t management done it yet? The management of companies has, until today, been influenced by the management principles created in the 2nd Industrial Revolution, principles based…
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HOW TO APPLY TRENDS IN STRATEGIC COMMUNICATION
As the usual in strategic approaches, I will start my point with why this article. I’ve worked with Communication since 2008 and with Trends Research since 2014, and during this journey the…
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THE SCIENCE OF WELL-BEING: EXERCISE YOUR MOOD
Research suggests that 30 minutes a day of exercise can boost your mood in addition to making your body healthier. In times where our mental health is struggling more than…
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DEEPFAKES AND FASHION ADVERTISING
Around 2017, the “deepfake” term began travelling around the internet, raising people’s eyebrows when reacting to what is known as a video or audio content that has been manipulated by…
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